American News Broadcasters
There are several sources that determine what kind of news you get from broadcasters in America. Some factors include whether or not an individual company has advertising, how much money they make per channel, and if their broadcast signal is strong enough to be seen.
In fact, some channels even use outside broadcasting companies’ material and logos for advertisements! The media company benefits by getting exposure while the sponsor gets their message out there.
However, as more people turn to technology to access information, fewer individuals watch traditional television stations. More people choose to use online platforms such as YouTube or Facebook to find entertainment and educational content.
This article will discuss the different types of news professionals in the radio industry have to offer and some ways to gain knowledge about them.
Pete Williams
As mentioned earlier, there are three main stream media outlets in America that people typically consider to be the national networks. These are CNN, Fox, and CBS. There are also some regional stations or network-like channels such as The CW or NBC, but most people refer to these as either a major network or a cable channel.
These three major networks are almost exclusively liberal in their political leanings. This is due not only to funding sources, but also what kind of content they want to broadcast. Companies like Google and Amazon heavily advertise on television so it is easy to see that advertising dollars are an important factor when deciding how much influence a company has.
By having more money, advertisers can buy bigger time slots which gives your station more exposure. More exposure means higher ratings, thus giving your station more revenue. Therefore, companies with more money have a larger voice than others who do not.
Another reason why TV news is mostly left wing is because politicians make for good stories. Most people are familiar with the story of George Bush traveling around the world while president and telling everyone that Iran was just one day away from getting a nuclear weapon. So even if a person does not agree with his policies, at least you know him well enough to believe that he will tell the truth!
That is not always the case with politicians! In fact, many claim that they would say anything to get votes or increase audience numbers. People may believe them before realizing it and then being disappointed.
Williams brothers
The Williams Brothers are probably the most famous newscasters in America! They got their start as teenagers at WGN-TV in Chicago, where they worked for over 20 years. Then they moved to KING 5 TV in Seattle, Washington before joining CNN in 2000.
Since then, they have become international superstars with their entertaining style of news coverage. When not reporting the news or interviewing high profile people, the Williams’s can be seen hosting game shows such as “Celebrity Name ID” and “Dance Your Ass Off.”
Their success comes from being funny, self-deprecating, straightforward, charismatic and intelligent. These qualities make them appealing to watch and speak with anyone of any political affiliation.
They also know how to use media effectively to promote themselves and their show. For example, when their show was still on air at CNN, they would do things like go undercover as protesters to get good footage. Or take part in charity events to draw attention.
Chris Wallace
Known for his in-depth interviews, no-nonsense questions, and direct answers, CNN host Chris Wallace is one of the most well-respected news anchors in America. He has been hosting Morning Meeting since 2011 and has won three Emmy Awards for Outstanding Live Reporting/Videography.
Wallace’s journalistic style has made him popular not only with viewers, but also other journalists. In fact, he was once nominated as an oral nominee at The New York Press Club for “Outstanding Interview Broadcast” because of his interviewing skills.
He even interviewed then presidential candidate Donald Trump more than 10 times! Since that interview in 2015, however, things have gone from bad to worse when it comes to Mr. Trump’s relationship with the media.
Since taking office, President Trump has continually attacked the free press and called them dishonest and corrupt. At the same time, though, he has heavily promoted some companies through social media and advertisements while keeping others out.
Many people believe this bias goes beyond just political parties and candidates, and actually impacts what people know about important issues. This is known as propaganda or paid influence.
It is very difficult to tell whether something is pure propaganda or if it is simply someone’s opinion unless they are exposed to both versions of the message, but there are ways to determine if a story is biased towards either side.
Bret Baier
As mentioned earlier, Fox is one of two major networks that are not in the business of producing their own news programs. The network has several reporters across different shows, but none of them work under there as an anchor.
That being said, when they do have such a person, it is very popular and well-known. Their most recent addition to this is senior correspondent Bret Baier.
Baier spent nine years at CNN before moving over to MSNBC where he was their chief national political reporter. He now joins Fox as a co-anchor for the morning show Good Day Atlanta along with meteorologist Chris Shaffer.
He will also be hosting his first special episode of his talk show Life, Casualy & Politics which airs next month.
Tom Brokaw
Born in Chicago, Illinois as Thomas William Brodeur, Jr., he was raised in Detroit, Michigan. He is the son of an insurance agent father and housewife mother. His brother died at a young age which left him with strong feelings for the family.
He grew up watching Walter Cronkite broadcast the news and his parents made sure he had access to quality sources of information. His early media favorites included The Morning Show with Merv Griffin and Today show host Meredith Vieira.
He started working in radio when he was sixteen years old as a part-time DJ. It wasn’t until his senior year of high school that he decided to make it his career. He graduated from Northern Michigan University with degrees in communications and journalism.
After college, he worked as a reporter and later producer before being offered his first job in broadcasting. In 1984 he became the cohost of NBC’s weekday morning talk show, “The Today Show.” He remained there for nine years where he received several awards and recognition.
In 1993 he took over hosting duties for the network’s flagship evening newscast, Nightly News. Since then he has been recognized by both his peers and the public for his work and leadership qualities.
Brokaw is well known for his no-nonsense approach to reporting.
Brian Hastings
As we continue to see more and more examples of media bias, it is important to remember that not all large corporations have corporate or political leanings. Some companies are simply built on an ethic of journalistic integrity.
One such company is Atlanta-based Fox station WFXG. On September 17th, 2018, their broadcast was interrupted for twenty minutes by what they described as an “unannounced test run” of their production department.
What made this test special was that viewers did not know that it was a test until it ended. During this time, WFXG ran one live show (the morning news) and one prerecorded show (their evening newscast).
The only difference between the two shows was the set and graphics used – everything else about them was the same! They even called each other using the exact same voiceover and tone. It was very reminiscent of how TV stations use in-house anchors when there is no regular anchor present.
After the end of the test run, co-anchor Nicole Alexander left the air with just under three minutes left before her next scheduled segment began. Her shift was immediately filled by reporter Kaitlyn Johnson who has worked alongside Alexander for years now.
This is actually pretty common occurrence at WFXG, where reporters will often step up and cover shifts while their colleagues are away. What makes this instance different however, is that almost everyone working at the television station knew about it.
Brian O’Reilly
As we all know, television is an ever-evolving medium that keeps changing with technology. What kind of media you are listening to for entertainment and what channels you have tuned into are a testament to how it has changed over time.
There was a period in America’s history when only one channel existed, which broadcasted educational programs aimed at teaching people things like politics, biology and economics. This channel was funded by the government and was referred to as “the public broadcaster.” Since then, however, the number of available channels has exploded!
Today, there are almost two hundred different TV stations that cater to just about every taste and style. Some are general interest (like The Food Channel) while others are more niche (such as Deadliest Catch or Golf Channel). There are also many networks such as CNN and Fox that offer news coverage to various subjects.
As companies grow, so do their marketing departments. A lot of times, these departments will launch new brands to try and spread their name even farther. For example, GE may announce that they are introducing a new home appliance line called Gazelle. Because it is a gazillion dollar company, they will invest heavily in advertising, branding and promotional materials.
This can sometimes lead to issues if you don’t belong to the market that product is designed for.
Jon Stewart
With his sharp wit, satirical stories, and knack for making you laugh hard, comedian Jon Stewart is one of today’s greatest communicators. He has spent over a decade entertaining audiences with his funny jokes and insightful comments about current events and politics.
Stewart first made waves as an actor when he appeared in several television shows and films in the 1990s. It was while acting that he discovered his love of comedy and learned how to make people laugh.
After leaving show business, Stewart returned to journalism to host The Daily Show, which aired from 1996 to 2015. His witty commentary quickly caught the attention of many, helping him win three Emmys for Outstanding Comedy Series.
Since ending his time at The Daily Show, Stewart has used his talents to spread his message even more widely. He hosted a talk show until 2016 and now hosts a daily podcast where he interviews prominent politicians, journalists, and other professionals.
Overall, Stewart is a powerful voice who uses humor, intelligence, and insight to inspire change. People all around the world enjoy his work and look up to him.
